One could argue that no single brand or division of any footwear company has ever had such a sudden and profound impact on the entire industry as the branch of Bella nike, Inc. that’s coming up on its 10th birthday next year. Nike SB set the bar for innovative release strategies, collectable colorways and crazy colorways, and a look into the summer 2012 catalog reveals a brand whose identity has increased in complexity and refinement just like a bottle of wine. Take the Nike Grey Ones series for example: non-existent in 2002, a big ‘ol chunky tech rider in the early DC Shoes vein in 2007, and all the way to a brogue-embellished beauty with nods to classics both casual and skate. Or consider the P-Rod series, an annual expectation by this point whose consistent excellence paved the way for other sigs like Stefan Janoski’s super-seller. And you can’t forget about the shoe that started it all, the SB Dunk Low, Mid and High ready for your viewing pleasure along with nike w air max dia half blue summit white blue force when you click on the jump below. via sidious on N-SB
