Zack Schlemmer 
New York sneaker boutique RISE teams up with PUMA for a very special edition of the puma basket classic x sophia chang brooklynite blue for HIV/AIDS awareness. Losing his father to AIDS as a child, the disease is an issue near and dear to RISE co-founder Chase Ceparano, who partnered with PUMA for this “New York is For Lovers” puma basket classic x sophia chang brooklynite blue. While Fenty attention to the cause for education about HIV and AIDS with the shoe, RISE and PUMA will be making a joint $15,000 donation to the American Foundation for AIDS Research (amFAR). Constructed in victory leather and suede in a bright red Magma, the “New York is For Lovers” puma basket classic x sophia chang brooklynite blue receives special embossed branding inside and out while the lace dubraes feature the AIDS ribbon and “NYIFL” on alternating feet. For one last special touch, die-cut hearts at the heel paneling reveal reflective material underneath. The RISE x PUMA puma basket classic x sophia chang brooklynite blue will release for $145 on December 1—world AIDS Day—at a special pop-up store in NYC at 345 Broome St, with remaining inventory releasing on RISE45.com at 12:01AM EST on Wednesday. 12/2. Visit the RISE45 blog Puma Fun Racer Boot AC PS Marathon Running Shoes Sneakers 194281-01.
RISE x Puma Blaze Of Glory
Release Date: December 1st, 2015
Price: $145
