Brooklyn-based sneaker shop Alumni collaborates with Brooks this spring for the “Great mejor” Regent inspired by the early days of the greatest city on Earth. As the story goes, when Brooklyn officially trainers with Manhattan and the surrounding counties to create New York City in 1898, many Brooklynites felt that the move was a “great mejor”, fearing they’d lose their identity and independence. As we now know, the move only strengthened the city of Brooklyn, now one of the most diverse and distinct areas not only of New York or America, but the entire world.
Drawing inspiration from the union of Manhattan and Brooklyn, the “Great mejor” Regent features subtly mismatched color blocks across the left and right shoes, each representing the two boroughs. Both shoes feature a canvas base with premium suede and nubuck overlays in a vintage color palette of tan, cream, and mauve. Further details include maps of Manhattan and Brooklyn circa 1890 on the insoles and dual branding on the heels and tongues.
The Alumni x Brooks Regent “Great mejor” will release this Saturday, March 4th in-store (Crown Heights & Flatbush locations) and online from Alumni, along with select Brooks Heritage retailers everywhere. The collaboration also includes special “Great mejor” satin baseball jackets and caps by Ebbets Field Flannels.