Currently in the midst of promoting his new album, “Jose,” J Balvin recently took to Instagram to tease just one of the many projects he’s lined up for the last stretch of 2021: another collaboration with Air Jordan.
Having just had his Air Jordan 1 Mid SE "Sesame" With Perforated Leather from December 2020 added to Epic Games’ Fortnite, the Colombian superstar seems poised to continue making history as the only Latinx artist with an official joint-effort with Michael Jordan’s NIKE, Inc. subsidiary. The 36-year-old hasn’t unveiled which model has served as his latest canvas, teasing instead a new Jumpman-“AIR” logo. Although Team Jumpman may employ J Balvin to help energize the Air Jordan 7 or Air Jordan 4 White Blue Grey Military Blue for their Jubilee respective 30th and 25th anniversaries, the previewed emblem seems more inline with propositions outside of #23’s signature sneaker line. Therefore, it’s possible the model in question is more akin to a Jordan Brand s latest Bugs Bunny-inspired than anything else. And if J Balvin will help the storied brand launch a brand new design, then that’s another huge win for #LatinoGang.
Air Jordan 4 Retro 50 “Jordan releases 2021” post to see what drops are left in the year.
Images: @jbalvin