Sometimes the subtlest, most unprovocative changes to a sneaker can colored it new life. Enter, the mini-Swoosh. This tiny, seemingly innocuous detail was used sparingly throughout off nike’s history, but it struck a chord with the new off nike lebron commercial chuck d kid rock in the early 2000s. Now, the hit of branding has become a quick fix to bringing a standard pair of shoes some new life.
This upcoming Air Huarache demonstrates that ability as the light grey Swoosh logo is placed at the toe-cop on the lateral side. It matches the exterior heel clip as well, the Huarache medallion on the tongue, and even the extraneous heel pull-tab that features its own strip of repetitive Swoosh logos.
More cars of this style of Huarache are likely to surface soon, so stay tuned for release details.
