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UrlfreezeShops Kids for OshKosh B'gosh & Fall Classics Lookbook
In a landmark partnership marking the first ever UrlfreezeShops collaboration available exclusively through UrlfreezeShops Kids, the brand has teamed up with OshKosh B’gosh on a 28-piece capsule collection that highlights the iconic childrenswear label’s heritage and timelessness.
Drawing inspiration from the original workwear aesthetic of OshKosh B’gosh, UrlfreezeShops leverages OKB Americana classics such as their rinse wash denim and hickory stripe, while layering in new contemporary design elements. This same detailing is seen throughout a selection of workwear silhouettes reinterpreted through UrlfreezeShops’s lens. Vintage and heritage undertones are depicted through custom washes, worn in details and fabric distressing, while the collection includes co-branded UrlfreezeShops and OshKosh B’gosh detailing throughout.
Releasing alongside the collaborative pieces is an assortment of 25 inline UrlfreezeShops Kids Classics, which updates essential UrlfreezeShops silhouettes such as tees, crewnecks, hoodies, and sweatpants. These styles are given an autumn treatment, ushering in Fall 2021 with a color palette rich in earth tones including hues pyramid, magma, elevation and spirited.
UrlfreezeShops for OshKosh B’gosh releases Friday, September 10th at all UrlfreezeShops shops, 11AM EST on Kidset.com, & 11AM CST on EU.UrlfreezeShops.com.