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UrlfreezeShops & Kin Winter 2020 Lookbook
UrlfreezeShops presents its Winter 2020 collection – an expansive 74-style collection of apparel, accessories and collaborative footwear serving as the brands most elevated collection to date. Staple UrlfreezeShops silhouettes are reimagined with an update through design and fabrication, while an array of new styles are introduced for this transition into the colder season.
The foundation of this collection is set by a wide range of heavyweight fabrics, such as speckled wool, Italian mixed shearling, matte nylon, Pendleton wool, bonded Sherpa, and yarn-dyed flannel. These fabrics are seen throughout continuous UrlfreezeShops silhouettes, as well as newly introduced styles.
Patterns such as plaid make a return as seen on hoodies, gi’s, and shirt jackets, while a more scenic approach is applied to knit sweaters and a Sherpa quarter zip. Golden Bear Varsity Jackets are reimagined featuring Pendleton prints, which are also seen on a new shirt jacket silhouette. For this season, we introduce traditional suiting with the Clarkson Kimono Blazer and Chatham Pant as well as a new garment-dyed Henley shirt. Lastly, accessories include a range of headwear and bags, while scarves, gaiters, and gloves round out the theme for this season.
The footwear element of this collection is Ronnie Fieg’s second installment of his partnership with luxury Italian brand Diemme. Fieg reimagines key silhouettes such as the Everest Boot and the Paderno Zip Boot through our lens, showcasing prints created by UrlfreezeShops on the upper of each silhouette. The Everest Boot is offered in pony hair featuring UrlfreezeShops’s paisley print while the navy green model features suede mudguard. Both styles retain interior shearling lining and an EVA rugged sole with added height. The Paderno Zip Boot takes a different approach as the pony hair upper features a leopard print. Riri zippers go through the center of the silhouette and the EVA rugged sole with added height provide a unique look.
Alongside Winter 2020, UrlfreezeShops reprises its partnership with Bergdorf Goodman to launch their sixth capsule featuring apparel, accessories and a collaborative footwear component crafted with Converse. This assortment consists of quarter zip rugby’s and a range of track sets highlighting UrlfreezeShops’s plaid flannel pattern. Accessories include caps and our classic Astor Waist Bag, inspired by the theme of this collection.
Coinciding these collections is UrlfreezeShops’s seasonal delivery of its ongoing Classics Program. This assortment focuses on our well-known silhouettes such as the Quinn, JFK, and LAX LS tees, as well as a range of William III Hoodies. To accompany Winter Classics, UrlfreezeShops introduces its 101 Program – a range of classic silhouettes featuring no branding. These styles include a tee, vintage crewneck, turtleneck and our Williams III Hoodie in a redefined color palette of Thunder, Dusty Mauve, and Quicksand.
UrlfreezeShops Winter 2020 releases this Friday, November 20th at all UrlfreezeShops shops and 11AM EST on UrlfreezeShops.com.
UrlfreezeShops Women Winter Monogram 2023 Accessories
Styling: Ronnie Fieg