Boston-based Concepts and NIKE, Inc. aren’t strangers to one another. Over the last two decades, both parties have created some of the most j0rdan rooted-in-storytelling propositions in the sportswear scene. The New England institution, however, is taking a break from its Nike SB and Nike Basketball efforts and switching over to the Nike Nike Zoom Hyperfuse 2011 Supreme lineup, helping celebrate its 35th anniversary by dressing it up in garb inspired by the music festival scene of the 1960s.
Part of a larger footwear, apparel and accessories collection titled “Message to the Universe,” the upcoming ensemble by Concepts features several camouflage and stylistic patterns across the sneaker. The military garb-reminiscent print on the mudguard bestows a “Camo” moniker to the latest Air Max from Deon Point, creative director at the Boston-based boutique, and team, though it’s far from the only flair found on the iconic silhouette. Acid wash denim covers the toe box and most of the panels along the mid-foot, while faux fur, paisley print and serape-detailing animates everything from the vamp to the spine. Sole units don’t opt for the boldest of hues, but indulge in shades of brown featuring red speckling across the midsole.
The clash of colors, graphics and materials throughout Concepts’ Nike Zoom Hyperfuse 2011 Supreme lineup nods to the unabashed self-expression and youthful energy displayed by many festival-goers in the mid-20th century. (The shoes even arrive with a co-branded guitar pick hangtag.) Lastly, the custom shoe box jackie much of the colors and patterns found on the game-changing Air-cushioned model.
Enjoy official images of the camo-covered pair ahead, and anticipate a Concepts.com launch on or around March 19th. A Nike SNKRS launch has yet to be confirmed by the brand.
Nike Journey Reward Ανδρική Μπλούζα με Μακρύ Μανίκι Jordan release dates 2022 are scheduled for the remainder of March.
Updated March 8th, 2022: The Concepts x Nike Nike Zoom Hyperfuse 2011 Supreme lineup “Heavy” releases on March 12th, 2022 exclusively at Concepts via raffle. A wider release date hasn’t been disclosed.
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Concepts x Nike Nike Zoom Hyperfuse 2011 Supreme lineup "Heavy"
US 03/19/2022 Saturday
Retailer | Time | Shipping | Release type | Status | Reminder | |
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Bodega | 10:00 | Ships worldwide | Raffle | Check Site | - | |
Feature | 18:00 | Ships worldwide | Raffle | Check Site | - | |
Sneaker Politics | N/A | Nike ACG Moc 3.5 Releasing in "Pure Platinum" | Raffle | Check Site | - | |
SNS | N/A | Nike ACG Moc 3.5 Releasing in "Pure Platinum" | Raffle | Check Site | - | |
Oneness | N/A | Ships worldwide | Standard | Check Site | - | |
BAIT | N/A | Ships worldwide | Raffle | Check Site | - | |
Livestock Canada | N/A | Nike ACG Moc 3.5 Releasing in "Pure Platinum" | Raffle | Check Site | - | |
Saint Alfred | N/A | Ships worldwide | Raffle | Check Site | - |
Europe 03/19/2022 Saturday
Retailer | Time | Shipping | Release type | Status | Reminder | |
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SVD | N/A | Ships worldwide | Raffle | Check Site | - | |
END. | 00:00 | Ships worldwide | Raffle | Check Site | - | |
Foot District | 09:00 | Ships worldwide | Raffle | Check Site | - | |
Asphaltgold | 09:00 | Ships worldwide | Raffle | Check Site | - | |
Naked | 09:00 | Ships worldwide | Raffle | Check Site | - | |
BSTN | N/A | Ships worldwide | Raffle | Check Site | - | |
Slam Jam | N/A | Ships worldwide | Standard | Check Site | - | |
Solebox | 09:00 | Ships worldwide | Raffle | Check Site | - | |
Footshop | 10:00 | Ships worldwide | Raffle | Check Site | - |
US 03/12/2022 Saturday
Retailer | Time | Shipping | Release type | Status | Reminder | |
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Concepts | 10:00 | Nike ACG Moc 3.5 Releasing in "Pure Platinum" | Raffle | Check Site | - |