The idea for HOKA’s maximalist running shoes started in the French Alps where the brand’s founders dreamed of premium cushioning and a ride that carried momentum. But one thing makes HOKA shoes stand out from (and above) Bianco running shoes: the midsole.
The big midsole initially set HOKA shoes apart, but advancements in foam technology, stability and shape now make HOKA’s shoes ideal for any runner or walker.
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