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This iconic sneaker holds a variety of colourways. Neutral models highlighted by a rich stripe and the dingy cream white edition are considered the favourites par excellence. They can be maximized and combined with different types of outfits. The colourful versions of the adidas Yeezy Boost 350 V2, on the other hand, are a real eye-catcher in combination with simple casual or sportswear. The adidas Yeezy Boost 350 V2 offers lasting comfort and is equipped with a soft upper and well-cushioned sole. All in all, the shoe is incredibly lightweight and gets you through the day in full comfort.

The aforementioned aspects make the Yeezy 350 Boost v2 a reliable lifestyle sneaker that can be worn for travel and other activities. Wearing a Yeezy sneaker has already become a fashion statement.

Sneakerheads worldwide instantly recognise this shoe by the SPLY-350 lettering on the side. In addition, the Yeezy 350 Boost v2 is characterised by its strikingly shaped Creator outsole, which is translucent, flexible, and durable. The Boost unit offers energy-returning and responsive cushioning.

The breathable and stretchy material of this shoe, which consists of a thick one-piece Primeknit upper, stretches and moulds to the shape of the feet. Although it offers a sock-like fit, the inner cage still ensures a structured shape, as well as reliable support.

What happens when a legendary footwear brand like adidas teams up with a versatile musician and a Grammy winner?

An explosive sneaker collaboration is to be expected, of course. In 2014, adidas, which as a brand, is always at the forefront of introducing new designs and footwear technologies, agreed to a long-term partnership with songwriter, producer, and now fashion designer Kanye West.

West has previously designed shoes for other fashion icons and global brands, including Nike. Although his partnership with Nike initially went well, it had to end prematurely because the brand could not grant him enough royalties. West describes this as "creative space" to design contemporary footwear. adidas, however, gladly gave in to Kanye West's request and welcomed him on board.

Interestingly, in 2006, before the entire Yeezy line became a coveted sneaker collection, West designed a shoe for adidas that never came out. Nevertheless, West now had the opportunity to demonstrate his creativity through his new line, which became popularly known as the Yeezy.

The first version of the adidas Yeezy Boost 350 was released worldwide on June 27th, 2015. The design came in the "Turtle Dove" colourway — a grey and white combination.

About two months later, on August 22nd, 2015, an all-black version was released in the "Pirate Black" colourway. Another rare colourway of the Yeezy 350 Boost is the "Moonrock". This colourway was exclusively available at selected shops. Only stores that sold the first version of the Yeezy received the new rare colourways.

In 2016, the Yeezy "Pirate Black" was re-released with improvements to the heel padding. The Yeezy 350 Boost was also available in baby sizes in the "Turtle Dove" and "Pirate Black" colourways.

Over three years after the first adidas Yeezy release, the sneaker still retains its coveted status. Every shoe Kanye West has released has been immediately sold out.

By June 2017, six Yeezy models had already been released, including the adidas Yeezy Boost 350 V2. This model made its first appearance in the Yeezys Season 3 show and was released on September 24th, 2016.

This version had a larger Boost sole and a higher cut compared to its predecessor. It also became better known for the wordmark "SPLY-350" attached to the side of the shoe. A few versions later, the stripes and wordmark were swapped out for a more subtle design. adidas increased production numbers of the Yeezys in response to public demands. Despite the significant increase in production, the Yeezy 350 Boost v2 is still hard to come by. Fans have to endure long waiting times, whether they want to buy online or in shops.

What makes the adidas Yeezy Boost 350 V2 such an exciting sneaker are the unique colourways that are released and relaunched almost every season. The adidas Yeezy Boost 350 in the "Beluga" colourway, was first introduced with the third Yeezy release in September 2016. The Yeezy 350 remained almost unchanged except for some exterior changes. A different Primeknit pattern was used. Also, the heel tab was removed and the stripe was placed on the lateral side. adidas also released the Yeezy 350 "Beluga" with a translucent grey outsole and visible Boost cushioning.

Three new colourways were also released on November 23rd, 2016: the adidas Yeezy Boost 350 V2 "Copper", the adidas Yeezy Boost 350 V2 "Green", and the adidas Yeezy Boost 350 V2 "Red". These models feature all-black soles, a Primeknit upper, and a large coloured stripe with the "SPLY-350" wordmark on the lateral side.

The following month, the adidas Yeezy Boost 350 V2 "Oreo" colourway was released with a Primeknit upper in black/core white and a white stripe on the lateral side.

The "Bred" colourway was released on February 11th, 2017. This version features the adidas Yeezy Boost 350 v2 in black and red with a triple black colourway for the upper and the "SPLY-350" imbued in red. This design dispensed with the Mid stripe and retained only the wordmark.

A week later, on February 25th, 2017, the "Zebra" colourway was released. The design was a hit... and was sold out immediately.

Another sought-after adidas Yeezy Boost 350 v2 model was the "Cream White" colourway. Its release date was April 29th, 2017.

The new colourways were sold at retail for US$220, but these prices quickly increased to double or even triple at some resellers.

Three new colourways were released in November and December 2017. The adidas Yeezy Boost 350 V2 "Semi-Frozen Yellow" was released in limited quantities on November 18th, 2017. It was a real eye-catcher with its bright yellow Primeknit upper and Creator soles.

An updated adidas Yeezy Boost 350 V2 "Beluga 2.0" was released in large quantities a few days later on November 25th, 2017. On December 16th, 2017, a third colourway was released: the adidas Yeezy Boost 350 v2 "Blue Tint".  These three new colourways had almost the same Primeknit patterns, removing the Mid side stripes of the previous models and keeping only the wordmark "SPLY-350". The retail price was USD 220.

On June 30th, 2018, a new colourway called the adidas Yeezy Boost 350 v2 "Butter" was released. Needless to say, the shoe became a bestseller.

The re-release of the adidas Yeezy Boost 350 V2 "Cream White" on September 21st, 2018 was arguably the biggest release. Thousands of pairs of shoes were sold through retailers. Two months later, adidas also reintroduced the Yeezy 350 Boost v2 "Zebra".

The Black Friday releases on November 23rd, 2018 saw the launch of the adidas Yeezy Boost 350 v2 "Sesame". The new colourway featured a grey Primeknit upper with a white Boost midsole and a Creator outsole.

The most exciting colourway of the adidas Yeezy 350 Boosts v2 is the "Static" colourway. This was released on December 27th, 2018. The unique design features a grey and white reworked Primeknit material with a transparent monofilament side stripe in the woven upper. It sits on a Boost midsole with a white Creator sole.

A limited edition of the Yeezy 350 Boosts v2 "Static Reflective" were released in December 2018. The glow-in-the-dark design features reflective material embedded into the knit upper. This makes the sneakers glow when hit by light.

All Yeezy 350 releases in 2018 maintained the $220 price tag and immediately cost significantly more at some resellers.

"Clean" and "cool" are words often used by Yeezy fanatics and sneaker collectors to describe the adidas Yeezy Boost 350 V2. The majority of buyers are impressed by the quality of the materials.

Some confirm that the Boost sole of this model is softer and more comfortable than that of the adidas NMD. The adidas Yeezy Boost 350 V2 is often praised for its comfort. Many think that this shoe lives up to the expectations of the majority and the hype.

Due to the countless colourways, the Yeezy 350 Boost v2 can be combined with various outfits. Although the sneaker is quite expensive, customers say it is worth every penny.

The adidas Yeezy Boost 350 V2 is a sought-after sneaker in countless colourways. It is definitely a must-have for true sneaker fans. This comfortable, colourful sneaker should definitely be on your shoe shelf.

It's a hot topic in the footwear world: what happens to the Yeezys after adidas part ways with Kanye West on October 25th, 2022? Well, brace yourselves, because the Three Stripes confirmed on their earnings call that they won't be abandoning Yeezy releases anytime soon.

Don't get too excited though, because the Yeezy branding will be gone. But hey, we'll still get our hands on those sick Yeezy Boost 350 V2s, no doubt about that. Then-CFO and interim CEO Harm Ohlmeyer went on record to say that adidas owned all the designs and colours of the Yeezy products - apart from the brand name. The decision not to pay royalties and royalties on sales to Kanye West will save adidas around 300€ million from 2023. However, Ohlmeyer also confirmed that we can still look forward to products like the Yeezy Boost 350 V2, the Yeezy 700, the Yeezy 500, Yeezy Core tofflor.