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TLDR: adidas has released a special edition of the adidas AE 1 basketball shoe exclusively for participants in its 3Stripes Select Basketball (3SSB) youth programme. This eye-catching tie-dye colourway is not available to the public, but has caught the attention of sneakerheads.
adidas Basketball has introduced a unique version of the adidas AE 1 exclusively for the young athletes in the 3Stripes Select Basketball (3SSB) programme. This initiative is part of adidas' commitment to support emerging talent in youth basketball by providing them with exclusive equipment.
This exclusive version of the adidas AE 1 features a vibrant tie-dye design with a pastel colour palette covering the entire upper, laces and side panels. The shoe is finished with a pink adidas branded heel counter and a translucent outsole, adding to its eye-catching design.
The sneaker was strategically unveiled alongside a social media reveal that aligns with youth programme activities and highlights adidas' broader efforts in basketball beyond just footwear. Anthony Edwards, an adidas athlete and namesake of the AE 1, is actively involved in promoting this initiative, highlighting the synergy between adidas' athletic sponsorships and its product releases.
This exclusive version of the adidas AE 1 features a vibrant tie-dye design with a pastel colour palette covering the entire upper, laces and side panels. The shoe is finished with a pink adidas branded heel counter and a translucent outsole, adding to its eye-catching design.
The sneaker was strategically unveiled alongside a social media reveal that aligns with youth programme activities and highlights adidas' broader efforts in basketball beyond just footwear. Anthony Edwards, an adidas athlete and namesake of the AE 1, is actively involved in promoting this initiative, highlighting the synergy between adidas' athletic sponsorships and its product releases.
When will the adidas AE 1 3SSB Edition be released?
This special edition was recently introduced and is only available to athletes in the 3SSB programme. There are currently no plans to offer this special colour variant to the public.
Where can I buy the adidas AE 1 3SSB Edition?
The adidas AE 1 3SSB is not available for public purchase. However, other colourways of the adidas AE 1 are available to the general public and can be purchased through official adidas channels.