From Grandma's Couch Sleeper to Designer: Unheardof x adidas Rivalry Lo "Grandma's Couch" Homage

Update 02.11.2023

Unheardof and adidas announced a collaboration for a new project at the end of September. Now it's official: the two Rivalry Lo will be available at the Unheardof store in Cincinnati and online starting November 4. Both colors will be limited to 1000 pairs and a pair of the shoes will cost $165 each. The special boxes the sneakers come in are another highlight of the collection.

Original article 14.09.2023

Recently, @philip_lipschutz shared images of the upcoming Unheardof x adidas Rivalry Lo "Grandma's Couch" on Instagram. As the name of the colour combination suggests, this project pays homage to Lipschutz's journey from sleeping on his grandmother's couch to designing his own adidas collaboration at the Three Stripes headquarters in Portland. With a story behind the design, the Grandma's Couch Unheardof x adidas Rivalry Lo is sure to be in the spotlight.
 
This tribute sneaker features a floral pattern on the upper, complemented by mustard-coloured overlay panels and matching laces. The sides of the shoe are decorated with red stripes and the tongue features the Trefoil logo. Designer Lipschutz describes the shoe as a tribute to his grandmother, who let him sleep on her ugly couch and taught him important life lessons. The Unheardof x adidas Rivalry Lo "Grandma's Couch" sneaker will be available soon, details on the exact release date have not yet been announced.